Also, since the media is in the habit of feeding lame disinformation to people, here's a handy comparison (Sineva launch). Observe the differences between a launch of a liquid-fuel missile (Sineva) and solid-fuel missile (Bulaba). The plume is a very good indicator.
Oh, and just in case... THIS is Granit (first) and Tomahawk (second)... not Bulava, not Sineva, not even a ballistic missile. Don't be fooled! Caveat emptor!